Big Innovator

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Innovation that crosses sector boundaries – software vendors take note: it can be done

Sometimes technological innovation of the kind that transcends sectoral boundaries is the result of chance, and sometimes it is the result of deliberate planning – an intentional ‘lift, drop and port’ exercise where an entrenched way of doing things in one sector is shown to be inefficient by comparison with an analogous situation in another sector.

The quickest, easiest ways to spot the ICT maturity of your customers

Our recent report “Selling ICT Products and Services to Business: Better Market Segmentation” introduced the concept of ICT maturity and showed how basing segmentation of the business market on level of ICT maturity could improve the targeting of sales and marketing messages and the accuracy of forecasting market size and growth.

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Map your processes and collaborate - the best ways to support innovation

Many organisations developing products and services use tools to help them in the innovation process, but specialist innovation management tools are not widely deployed, and few organisations consider how the careful application of standard business tools can make a big difference to the effectiveness of new product and service development. Research carried out by Innovation Observatory shows that the tools that are most widely used by innovative organisations can be grouped into three broad categories (see the diagram).


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