Innovation Observatory

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Innovation Observatory researches, analyses and interprets fast-moving technology markets to help our clients:
  • identify great product or service investment opportunities
  • avoid wasting time and money on the wrong products, services or markets
  • change their competitive positioning and strategies
  • find new customers
  • create compelling marketing and sales messages and materials that resonate with their target audience.

We combine best-in-class research, analysis and consulting techniques with deep sector knowledge and a track record of demonstrating how technology markets evolve. We are currently working in the telecoms, IT, media, health and environmental technology sectors.

The twin tracks of innovation in telecoms IT

Twin tracks of telecoms IT innovation TMForum Live is the biggest annual conference and exhibition for suppliers of what we used to call telecoms OSS/BSS (operations support systems / business support systems) – in other words, the network management and IT systems that enable telecom network operators and service providers to run their businesses.

But here’s a strange thing. The TM Forum is increasingly moving away from its telecoms roots and into other areas where it sees an opportunity to do the things it is good at: bringing people together, defining business and industry models and technical architectures, creating or contributing to industry standards, and providing a ...

Cybersecurity and the future of the digital economy

Concerns about a digital economy futureCybersecurity is the biggest concern for businesses preparing for an increasingly digital economic future. Innovation Observatory has found many times in its research among businesses that security is right at the top of companies’ concerns ...

The digital economy is bigger than you think

Innovation Observatory has just concluded a major study of the digital economy for KC, the incumbent provider of telecoms services in Hull, UK. We developed a method for measuring the digital economy that better reflects its value in terms of sales and employment than existing industrial-classification-based methods...

Good ideas emerging…brief review of Interop 2015

What3words concept graphic2My main reason for being at Interop was to find interesting, innovative companies and new ideas. I wasn’t disappointed...


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